Digital embellishment is a process that uses inkjet technology to add tactile & foil effects to a printed product. This is done through a post-press process to add embellishments offline on a finishing device like our MGI JetVarnish with iFoil. Design flexibility, reduced cost, and variable data foil and UV are some of the most impressive capabilities this technology provides.
Are you considering digital embellishment and finishing for your next printing project? If so, you’re not alone; this process has become increasingly popular in recent years. But what are the advantages of digital embellishment and finishing? Let’s take a look.
Advantages of Digital Embellishment
1. Adds an Extra Element to Printed Materials
Digital embellishment adds an extra element to packaging, signage, and commercial marketing materials to make them tactile and dimensional. It can add a textured, raised, glossy, or metallic effect to just about any print job without adding premium costs. This means printers can add digital embellishment options to attract more customers and improve a brand’s bottom line.
2. Quicker Turn Time for Short to Medium Run Lengths
Conventional embellishment is a tedious and time-consuming process. Digital embellishment, on the other hand, is ideally suited for short to medium-run work. It offers much quicker turnaround times without the exhaustive job setups and make-ready waste.
3. No Upfront Cost for Conventional Dies and Screens
You don’t have to worry about the cost of purchasing or storing physical dies and screens, which can be expensive. Digital methods use inkjet technology to create stunning embellished items, without those upfront costs. This provides a great alternative solution for anyone who wants to avoid the lead time and expense of dies and screens.
4. Offers Design Flexibility So You Can Make Changes to Embellishment Areas
Size, shape, texture, and the micron build of UV and foil embellishments can be adjusted on the fly without the expense of new dies or screens. Designers can harness the technology and make changes on the MGI without the need to go back into prepress for additional file work. Digital embellishment can result in a more robust, tactile feel than conventional methods.
5. Allows for Personalization and Variable Data Printing
Personalized embellishment using variable data printing (VDP) allows each print run to be customized to meet a customer’s specific requirements. With modern digital production methods and advanced data processing software, colors, images, and texts can be easily changed throughout a run. You can even add a personalized element of digital foil or UV to your next direct mail or packaging project.
You Dream It, Color Ink Prints It
Digital embellishment is a great way to elevate your brand. We offer infinite possibilities for print enhancements that can give your next print project an extra touch of personality. If you’re not sure what kind of embellishment would be right for your project, our team is happy to help. Contact us today to discuss your printing needs to see how we can bring your ideas to life!